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The “So-What” Factor
There’s a famous quote by Harvard Business School marketing professor Theodore Levitt that People don't want to buy a quarter-inch drill. They want a quarter-inch...
03-19-2011 by williamivers and 1 other Tags angel investing, facebook, funding, kickstarter, marketing

Google and Spotify race to music market
Labels pin hopes on new digital services
02-28-2011 by danielgermaine Tags company_news, google_inc, marketing, new_products_&_services, sales

FT.com / Retail & Consumer - Restaurant Group shakes off ash cloud
World Cup and ash cloud depress demand
11-11-2010 by lindsayjefferies Tags company_news, general_news, marketing, sales, sports

Turn To Andy
Turn To Andy | Marketing and Make Money Online Advice And Tips
10-02-2010 by thomasmason Tags advice, andy, make, marketing, money, online, tips, turn

Foursquare courts the rest of us | The Social - CNET News
A revamp for the location-based networking service both differentiates it from big new competitor Facebook Places and potentially makes it appeal to an audience beyond the hard-core user. Read this blog post by Caroline McCarthy on The Social.
09-28-2010 by jeffreypatterson and 1 other Tags foursquare, geolocation, marketing, media, news blog, technology news

FT.com / Companies / UK Smaller Companies - Mackays Stores doubles pre-tax profit
Scottish fashion retailer defies recession with sales increase
08-13-2010 by nellforester Tags marketing, results, year_end_results

Low Cost Advertising in a Recession
There is no better advertisement campaign that is low cost and also successful at the same time. Great business ideas when utilized effectively can save lots of
08-10-2010 by williamivers Tags advertising, fliers, marketing, promotion, recession

FT.com / Telecoms - Sales of Droid boost Motorola profits
Handset is rival to Apple’s iPhone
08-01-2010 by petegulley Tags company_news, google_inc, interim_results, marketing, motorola_inc, results, sales

FT.com / Lex / Macroeconomics & markets - US Treasuries
Risk of Japanese-style liquidity trap for America appears very real
07-26-2010 by juliansloan Tags bonds, economic_indicators, economic_news, government_news, marketing, new_products_&_services, politics

FT.com / Companies / Retail - Spending on luxury goods holds up
Retailers surprised at strong markets in 2009
07-18-2010 by triciakinney Tags marketing, sales

FT.com / Lex / Consumer & Retail - Yum Brands
A focus on one number can lead investors down the wrong path
07-17-2010 by claydriscoll Tags company_news, credit_suisse_group_ag, marketing, pizza_hut_inc, taco_bell_corp, yum!_brands_inc

media & telecoms - Hexagon / Intergraph
The tools are to hand to map the way ahead
07-08-2010 by davidcreegan Tags company_news, government_news, hellman_&_friedman_llc, intergraph_corp, marketing

FT.com / Companies / Food & Beverage - Pernod to shed smaller brands to shrink debt
Move aims to focus company on priority brands
05-24-2010 by lindsayjefferies Tags divestment, marketing, pernod_ricard_sa

FT.com / Technology - Renewed hardware sales boost HP
Quarterly sales rise 13% year on year
05-21-2010 by bobbywebber Tags company_news, hewlett-packard_co, interim_results, marketing, results, sales

FT.com / Companies / Retail - Walmart still sees room to expand in US
Retailer looks to new formats to grow in home market
05-08-2010 by katiedefoe Tags company_news, marketing, sales, wal-mart_stores_inc

FT.com / Technology - Nintendo Wii sales decline continues
Game console loses its magic as Microsoft and Sony close gap
05-08-2010 by mattkelty Tags company_news, forecasts_&_predictions, general_news, marketing, nintendo_co_ltd, sales, year_end_results

Twitter pokes at Facebook's marketing future
Recent reports point again and again to Facebook's emphasis on the word "like." What does this have to do with Twitter's new focus on the word "anywhere?"
04-04-2010 by lisamonroe Tags marketing

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